Who Is Dudley Peacock? The Operator Behind 100 Days and Beyond
By Dudley Peacock
Who Is Dudley Peacock? The Operator Behind 100 Days and Beyond
Dudley Peacock is a British business operator and the voice behind the 100 days and beyond podcast. He runs Q&A ERP Solutions and its three service lines, and he built the Two-Phase Transformation Model that shapes how he approaches every project.
Most people find him through the daily show. Then they stay for the way he talks about systems, money and the slow work of getting a business to actually change.
Key Takeaways
- Dudley Peacock hosts the 100 days and beyond podcast and runs Q&A ERP Solutions. - His core idea is the Two-Phase Transformation Model: the first 100 days, then the years that follow. - He works with UK mid-market MDs, founders and CFOs who want real change, not slide decks. - His three service lines cover finance systems, AI adoption and video authority. - The point of view is simple: you are not buying software, you are buying a long-term growth trajectory. - The fastest way in is the podcast, then the community, then the Pro tier for working sessions.
The Short Version
Dudley Peacock has spent years inside businesses that needed fixing. ERP rollouts. Finance functions held together with spreadsheets. Teams that bought a tool and then wondered why nothing improved.
He noticed the same pattern every time. Companies treat a system purchase as the finish line. It is the start line. The build is quick. The return is slow, and it only arrives if you keep working past go-live.
That single observation became his model, and it runs through everything he publishes.
The Two-Phase Transformation Model
The model is deliberately blunt. Two phases. No jargon.
Phase 1 is the first 100 days. You scope, build, implement and go live. This is the visible part, the bit with a project plan and a launch date. It feels like the whole job. It is not.
Phase 2 is the beyond. This is where compound return shows up. Adoption deepens. People stop fighting the system and start trusting it. Small gains stack month after month until the numbers look nothing like they did at launch.
Skip Phase 2 and you get an expensive tool nobody loves. Stay in it and you get the growth you paid for.
| Phase | Time frame | What happens | What most people get wrong | |-------|-----------|--------------|----------------------------| | Phase 1 | Days 1 to 100 | Build, implement, go live | They think this is the whole project | | Phase 2 | Day 101 onward | Adoption, tuning, compound return | They stop investing right when it starts to pay |
What He Actually Does
Dudley Peacock's day job sits behind three service lines, each aimed at a different part of the same problem.
Finance systems come first. Broken reporting, painful month-end, ERP that was sold hard and supported poorly. This is where the ROI is easiest to prove because you can put a pound figure on wasted hours.
AI adoption sits alongside it. Not the hype version. The version where a mid-market team automates the boring work and frees people for the work that needs a brain.
Video and authority round it out, for founders who need to be known in their market and have no idea where to start.
You can explore the services if you want the detail on each line.
The Podcast
The 100 days and beyond podcast is where most of this lands in public. It goes out daily, it is short, and it is built for people who run things rather than people who write about running things.
Episodes are practical. A finance leader will hear something they can use before lunch. A founder will hear a reason to stop delaying a decision they have been avoiding for a year.
The voice matters here. Direct, British, opinionated. If something is a bad idea, he says so. If a popular tactic wastes money, he tells you why. You can listen to the podcast and judge the tone for yourself in about twenty minutes.
Who His Work Is For
This is a UK mid-market world. Companies past the startup scramble, not yet drowning in corporate process. The people who benefit tend to share a few traits.
They own a P&L, or they answer to someone who does. They are tired of consultants who bill for thinking and leave before doing. They want a model they can hold in their head, and they want proof before they spend.
If that sounds like you, the daily show is the low-commitment place to start.
Where the Community Fits
The podcast gives you the ideas. The community gives you the room to apply them with other operators who are mid-project and happy to compare notes.
The free tier keeps you close to the daily thinking. The Pro tier is the working layer, closer to how Dudley Peacock runs a real engagement, with deeper sessions and direct access to the frameworks behind each service line.
If you are serious about getting past Phase 1 and into the part that pays, join the Pro community and put the model to work on your own numbers.
FAQ
Who is Dudley Peacock? A British business operator and host of the 100 days and beyond podcast. He runs Q&A ERP Solutions and its finance, AI and video service lines.
What is the 100 days and beyond podcast? A daily B2B show for UK mid-market leaders, covering transformation, AI adoption and the long game of making a system pay back over years.
What is the Two-Phase Transformation Model? Phase 1 is the first 100 days of build and go-live. Phase 2 is the beyond, where compound return shows up. You are not buying software, you are buying a growth trajectory.
Who is Dudley Peacock's work for? UK managing directors, founders, CFOs and operators who want practical ways to adopt AI, fix finance systems and build authority.
How do I follow Dudley Peacock? Subscribe to the podcast, join the free community, or step up to the Pro community for the deeper working sessions.
Start Here
Ideas are cheap. Getting past day 100 is the hard part, and it is the part worth paying for. If you want the model, the frameworks and a room full of operators doing the same work, join the Pro community and start on your own numbers this week.