The role of communication in business starring John Farrell

Welcome to another episode of 100 days and beyond with John Farrell. He is an accomplished business leader and executive director within a large multidisciplinary contracting organization. John has gained an impressive experience with business growth, M&A, turnaround, profit improvement, and value release in high paced environments across sectors including M&E, utilities & energy, construction, facilities management, and environmental services. Having gained success by securing significant growth in long-term framework and major project opportunities from bid through to successful delivery.

Background

John now works in the ranks of operational roles and in large-scale infrastructure business utilities focusing on people, large projects, big contracts and big customers. Through this he’s gotten a broad spectrum of business management from the front-line delivery to managing P&Ls and eventually M&A. John, later on, got involved in turnaround. He has also been a part of PLC as a managing director and a member of the executive team in the local government within M&E. He then went into SSE, a massive energy provider.

Value creation

John says that the value of a business is maintaining the assets around its long-term customer relationships and contracts. Contracting organizations have long-term contracts with people. If you win a contract from another competitor, you bring the workforce and they move across to you. Hence allowing you to introduce change within a workforce. When you have the cycle running continuously - you educate your people around your target operating model and how your business is moving forward with innovation, this is what makes your company highly acquisitive. Which is why you've got to create a line through that by bringing people along the journey and making communication a priority. The more you can set up a team that becomes an advocate for change, the more effective your program and post-deal integration will be. Few important key points to help while going through an acquisition integration are:

1. Discussion with customers in the due diligence process.

2. Looking at the business history of delivery thinking & their engagement with customers.

3. Maintaining your customer base is the absolute key.

4. Approach your target and eventually nurture your business development team.

5. Getting engaged with every stakeholder in the business at a senior level.

6. Being mindful and having a well-built risk management team setup.

John Farrell is a consistent advocate in the creation and ongoing development of high performing teams and individuals to drive success.

Connect with John Farrell

LinkedIn: https://www.linkedin.com/in/johnfarrellent

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